Quiz night profit calculator
Work out what a quiz night is worth to your pub: put in teams, entry fee, bar spend, prize and host costs, and get profit per night and the teams to break even.
The sum most people get wrong
A quiz night with forty people in it looks like forty people's worth of trade. It is not, because some of those forty would have been in on a Tuesday anyway. What the quiz is worth is the trade it adds, so the calculator asks how many regulars you would have had without it and counts bar profit only on the rest.
The other common mistake runs the other way: counting the entry money and the prize and forgetting the bar entirely. For most pubs the entry fee barely covers the prize, and the bar is where the night pays for itself.
Everything below is per night, for a quiz that runs every week. Change any number. Nothing you type leaves your browser.
Everything is worked out per night, for a quiz that runs weekly.
What the night is worth
Per night
£245
Over a year of weekly quizzes
£12,730
Teams to break even
1
- Players in the room
- 40, of whom 34 would not have come without the quiz
- Entry money taken
- £80, of which £80 goes back as the prize
- Entry money kept
- £0
- Extra bar profit
- £245 on the 34 extra players
- Running costs
- £0: bar tab £0, host £0, software £0
With these costs the night pays for itself from the first team. Add a host fee or a prize to see where that changes.
Reading the result
The break-even figure is the useful one. It tells you how many teams the night needs before it stops costing you money, which is the number to watch in the first two months while a quiz night builds.
If the night only works at a turnout you have never had, look at the running costs first. A weekly host fee is usually the largest of them, and it is the one a pub can most often replace with its own staff.
What it leaves out
It does not count the slower value of a quiz night: the regular who now comes in twice a week, the team who book a table for a birthday, the Tuesday that becomes a fixture people plan around. Those are real and they do not fit in a calculator.
It also assumes a regular spends the same on quiz night as on any other night, which is usually an underestimate. If anything, the true figure is a little better than the one shown here.
Run it without a host fee
Thirteen question packs are built in and players answer and get scored on their own phones, so your own staff can run the night. The first session is free.
Start free, no card neededKeep reading
- Starting a quiz nightWhether a quiz night is worth running: which night to pick, what it costs, how many weeks before it builds, and the numbers that tell you it is working or not.
- Hiring a quizmasterWhat a freelance quizmaster costs, what you get for it, what to agree before the first night, and when running the quiz with your own staff is the better deal.
- Entry feesPub quiz entry fees: what pubs usually charge, per head or per team, where the money should go, how a rollover jackpot works and where the law draws a line.
- PricingPubTrivia pricing in your own currency: two plans, one free session to try it, and no card needed to start. What each plan includes and when you outgrow it.